Puma recently held a successful launch event for its newest shoe innovation: the FUTURE. The event was a huge success, with attendees getting an up-close look at the shoe's advanced features and design. One of the highlights of the event was the appearance of Neymar Jr, who gave an impressive demonstration of the FUTURE's capabilities on the pitch. We created many visuals including an interactivity game.The following aftermovie is a fantastic representation of how technology and creativity can come together to create a unique and engaging experience.